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Any one want to edit my work, its already been done but a second time... give opinions on how to make it beter Any one want to edit my work, its already been done but a second time... give opinions on how to make it beter Advertising Report 1. Introduction My report is based on advertising and how much it influences our behaviour and actions. Advertising is a type of communication aimed to sell a product, service and/or beliefs, by influencing the desired product to a specific target audience. Advertising is an competetive industry and is one of the top bussinesses around the world, spending over $385 billion dollars each year. Advertising is surrounding our everyday lives, for example, television, radio, movies, magazines, newspapers, video games, Internet etc. Even the smallest things that wouldn't cross our minds are still adverts, for example behind shopping reciepts, cinema coupons, SMS (short message service), telephone hold messages, side of buses and seats of grocery carts. It gives out messages that try to influence certain types of audiences with catchy headlines and attention grabbing phrases and very attractive men and women. 2.1 Symbolic codes Symbolic codes reflect the type of non-verbal communications we use in everyday life. Also are a way of getting extra attention on adverts. When i surveyed 30 people, 43% of the people said, product is the main thing they look for in an advert, while brand and person both got 16% and others got 23%. 2.1.1 Colours Colours bring out the effect of either older images or even the latest. Some advertising agencies decide to choose black and white colours because its a sign of an old classic touch. Also other agencies like to do bright colours to get more attention, because many people have difficulties in life and would like to see bright colours simply because it brings out very happy and cheerful thoughts that everyone would like to have in their lives. By looking at the Emporio Armani watch advert, you could tell that it is trying to manipulate the audience by allowing them to think the watch will stay forever and always look classic. 2.1.2 Costumes The style of clothing can tell you more about the historical date or type of character. 2.1.3 Setting The environment can suggest the type of product it will be representing or the type of person representing the product. 2.1.4 Body language In adverts, people try to use the right body language (head tilt, hip shift, bent knee, hand gesture, etc.) to show if someone is sad, happy, in love, angry, etc. and try to represent what the product is about. By looking at the Emporio Armani watch advert, you could see the ladys face is to the side and looking straight forward, trying to say its a straight forward watch, you will have no problems with it. 2.2 Written codes Any written information on the advert is classified into written codes. 2.2.1 Headings Headings tries to introduce you to the product, whether its the brand name or what the product is used for. For example in the Lux soap advert, the heading tells you how Hollywood stars use it and how they have nice clean skin all the time. 2.2.2 Catchphrases People don't have time to read the whole advert, so catch phrases are very catchy, even for a few seconds. Catchphrases are a way of tricking people on how good the product is, in a glimpse. When people tend to look at the advert they don't realise how bad the product is but always look on the good side of the product. 2.2.3 Product information Product information gives more information about the product. In the earlier days (1950's) people were not as busy as nowadays, they had time to read full length pages but now we are so busy that we tend to flick through the adverts, choosing the catchy and most appealing ones to read quickly. On the Aydes advert you could see how much writing there is and its telling more about the product and what the benefits are. 2.3 Technical Codes Technical codes rely on the technology of image to create meaning. 2.3.1 Shot type and angle Shot type and angle can be used to express point of view or the relationships between people and their environment. Camera angles can also be used to create an emotional meaning. 2.3.2 Lightning Lighting, such as brightness, dim light, or shadow can affect our response to the person in the advert or even the product. 3. A.I.D.A 3.1 Attention Adverts must captures the readers attention if they wish to get a good amount of people to buy the product. Producers must make the advertisement stand out, attention grabbing and unique. On my recent survey, 63% of the people said television was the most looked at advertisement. I believe people don't realise how much of things are actually advertised. 3.2 Interest When adverts have got the audiences attention, they must keep interest by the readers, by using readers beliefs, values, attitudes and desires to keep them reading. 3.3 Desire To have a successful advert you will need the readers to have a desire, whether its losing weight or becoming more attractive. The main target is to make the audience feel more attractive and sexy with the product, usually trying to show a better life with the product. 3.4 Action Action is trying to get the advert to send some kind of invitation to get the readers by saying phrases like 'hurry last days' or 'stocks won't last', which makes the consumer believe they don't have much time. 4. Stereotypes Stereotypes are away of grouping people together by the way they look and/or behave. It relies on symbols in order to group these people together. It is also used as a shortcut in communication so that the reader understands quickly about the characters, the advertisers want to portray. 5. Language 5.1 Connotative Connotative means symbols that have meaning, for example, red is a symbol for love, evil, death, blood. 5.2 Emotitive When words or visual images add either a positive or negative meaning to something we see, hear or believe. 5.3 Colloquial Colloquial is very informal, friendly, down to earth language, it includes abbreviations and contractions, use of idioms, most catch phrases and slogans. 5.4 Figuarative Figuarative includes the use of poetic devices, for example metaphor, simile, personification, alliteration, assonance and onomatopoeia. 5.5 Neologisms Neologisms are words that sound attractive and catchy are used in adverts because it seems to have been invented because they sound good. 6. Context Context is about the consumer and producer of advertising. 6.1 Producer Producers are the ones who make the adverts. Companies design and make the products which then, the products go to the producer to get pictures taken of and get used for advertisements. To make a successful advert, advertisers must add film language, AIDA, stereotypes, language, deign and layout, repetition and testimonials. 6.2 Consumer The consumer are the people who views or reads the text on an advert. On an average, 89% of the people said they don't think they could be influenced easily. 7. Conclusion Advertising has changed after so many years, people tend to get distracted and buy things that are not needs. Although many people on the surveys said the dont get influenced easy, i think that everyone has a weakness point. I believe that people do buy advertised products because they want something new, or want to get success with a particular product. If people didn't buy advertised products, bussinesses would be bankrupt by now, but they make so much profit, it is impossible for them to even think about closing the bussiness down. So you see, advertising isn't about the product no more, its all about the image and how it set out to look. The very first sentence. Advertising is aimed to.... Nothing is ever "aimed to" it is always "aimed at" You would never aim a gun to a snake, you would aim the gun at a snake. The same holds true for advertising.
Second sentence, I would choose to say" Advertising, as a competitive industry is one of....."
I would rather say, "bus exteriors and shopping cart seats."
I would not begin a sentence with "It", I would rather say "Messages are conveyed that attempt to influence....
My time is so limited right now, I wish I had seen this earlier.
You have an interesting topic and seem to have your "ducks in a row" Best of luck.

So how do I convince my parents that I need a new camera? Camera: Vivitar Vivicam 8025 Cost: $30 I specifically asked my mom to NOT get this camera!! I got it for Christmas, it was the worst Christmas gift I've ever received besides that weird dollhouse my dad got me because he actually thinks I'm a girl for some reason. Resolution: 8.1 MP Touchscreen "HD" according to that dumb label on it, but it produces pictures like a 0.3 MP camera 2.4" LCD monitor Now you may think that it sounds good, but guess what? You can't take a picture at all without it being too bright or too dark to see. Video capture has an extremely low amount of fps, I'd say about 5. If you just drop it, at least one part of it breaks off. So, yeah, with my nephew messing around with it, he flinged it at the wall, and the screen has a gigantic crack. The paint is chipping, there's dents in it, and it has excessive water damage. The flash doesn't even work! So I couldn't even film the northern lights when they came down here in August!! Battery life is about 30 minutes, and the battery that comes with the camera doesn't even hold a single charge! That "charger" they supply with the camera breaks extremely easy, even if you just drop a notebook on it. And if you're lucky enough for the fps to get to, I'd say, 10, it could look like Sony Handycam quality, except excessively blurred out. The zoom they tell you about, it doesn't work. Plus, when my baby niece was going around with it, she dropped it in the toilet, so yeah, water damage there again. Now, I'm willing to pay for it, if my grandparents decide to give me at least $20 for my birthday and Christmas since I just got arrested over a week ago. Then again, I should be lucky that they bought me that gameboy I wanted... almost 10 years ago. I'm also willing to sell that, also. Since I used a crap load of coupons that I found on the schoolyard, it was originally $75. I'm going to see if my mom has the receipt and has a warranty for my camera. That Vivitar DVR810HD HD Digital Video Camcorder doesn't look like a good one, since it needs AAA batteries, which we can obviously not afford when it has 15 minutes of battery life. So what good cameras to WalMart sell for at least less than $100? What strategies should I use to get myself a new camera? My dad has a FUJIFILM camera and a Sony camera, the FUJIFILM costed $400 which he got yesterday. What's funny is that I asked him for a camera the day before yesterday, he said he couldn't afford it. And considering that there's at least 2 years left of my mom owing the court money, I don't really think I'm gonna wait 2 years. A cell phone's out of the question because they aren't free. iPod Nano 5th generation has a camera but it's $133. I saw an HD camera for $119, but of course, my crappy parents wouldn't get me it unless my camera broke. But I doubt if my camera broke they would get me another one. So I've had my eyes on a Sony Handycam since March, because my 19 year old half brother got one for a senior school project, but he had to return it because his dumb friend broke it. He said he'd pay for it if his friend gave him the money, but he used it to get himself a PSP to mess around with TVs in walmart. Uhm, excuse me? I NEED ONE FOR PHOTOGRAPHY CLASS. RIGHT NOW I HAVE AN F BECAUSE THE SCHOOL IS BANKRUPT AND CAN'T PROVIDE ENOUGH CAMERAS. But seriously, how do you expect a 13 year old who will be skipping 8th grade and going onto the 9th grade to get a job right now? Idiots. Hmm, I wonder how I drop my "elective" class if I'm required to DO IT. What now you old hag? get a job and work some days, you will be able to buy more than 1 cam.

What kind of laptop for gaming should I buy tonight? I'm having a hard time picking one for the following two reasons. First, I can't find one with a powerful enough graphics card It seems. I have an 8800GT in my current rig, and nothing I research seems to match or beat that. That 512MB NVIDIA GeForce 9600M GT doesn't look like it will cut it on the HP HDX18t, and the ATI Mobility RADEON® HD 3670 - 512MB benchmarks on the Dell aren't any better. Second, I'm worried about huge resolutions. Yes that included full high def screen is nice, but that 1920x1200 native resolution is going to kill my FPS! I know when you don't run native on an LCD, everything looks blurry. Thanks! General Questions 1) What is your budget? About 1500 max bottom line. I will use financing. Don't forget that a quick Google search can reveal coupons up to 20% off, and some up to $500 off. Also, you can find programs where if you buy through a certain website's link, like Treasure Trooper or something, you get a small percentage back. So potentially, I can get a 2000 dollar laptop down to my price range. 2) What size notebook would you prefer? 15-17"+ screen. I would prefer as close to a full size keyboard as possible, nothing worse than typing on a scrunched up keyboard. 3) Where will you buying this notebook? USA. Online. 4) Are there any brands that you prefer or any you really don't like? a. Like: HP and Dell because I get a discount through school, but I can't combine this with any other offers like coupons. b. Dislike: I've always had issues with Compaq. 5) What are the primary tasks will you be performing with this notebook? Gaming, gaming, gaming, gaming, and maybe typing a report if I have any downtime in my gaming. 6) Will you be taking the notebook with you to different places, leaving it on your desk or both? Mainly on my desk at home and work and school. 7) Will you be playing games on it; if so, which games or types of games? X³: TERRAN CONFLICT, EVE Online, WoW, Spore, Oblivion, Warhammer, EQ2, Command and Conquer 3, etc. Crysis maybe. 8) How many hours of battery life do you need? It will be mainly on my desk and plugged in. I'm sure anything over an hour or two is fine. 9) Would you prefer to see the notebooks you're considering before purchasing it or buying a notebook on-line without seeing it is OK? I can go without seeing it. 10) What OS do you prefer? Windows Vista. I need DX10! Screen Specifics 11) From the choices below, what screen resolutions would you prefer? Doesn't matter, I hear that 1280x800 is bad for gaming though. Any resolution that is good for gaming. 12) Do you want a glossy/reflective screen or a matte/non-glossy screen? Doesn't matter really, as long as it's clear and bright. I think glossy screens are attractive, but its not a requirement. Build Quality and Design 13) Are the notebook's looks and stylishness important to you? No 14) When are you buying this laptop and how long do you want this laptop to last? I can buy as soon as I find something I like! I would like it to last as long as possible. Notebook Components 15) How much hard drive space do you want; 80GB to 500GB? Do you want a SSD drive? I would say 250gb minimum... but I still haven't filled my 120gb at home ... 16) Do you need an optical drive? If yes, a CDRW/DVD-ROM, DVD Burner or Blu-Ray drive? Of course! I rarely burn anything and I don't have any Blu-Ray disks, but its always nice to have! You never know... For gaming under $1500
ASUS G Series G50VT-X6
http://www.newegg.com/Product/Product.aspx?Item=N82E16834220483
or
Gateway® P-7805u FX Edition
http://www.gateway.com/systems/product/529668231.php

please read this and tell me if its good? please dont leave, read this Advertising Report 1. Introduction My report is based on advertising and how much it influences our behaviour and actions. Advertising is a type of communication aimed to sell a product, service and/or beliefs, by influencing the desired product to a specific target audience. Advertising is an competetive industry and is one of the top bussinesses around the world, spending over $385 billion dollars each year. Advertising is surrounding our everyday lives, for example, television, radio, movies, magazines, newspapers, video games, the Internet, also even the smallest things that wouldn't cross our minds are still adverts, for example behind shopping reciepts, cinema coupons, SMS (short message service), telephone hold messages, side of buses and seats of grocery carts. It gives out messages that try to influence certain types of audiences with catchy headlines and attention grabbing phrases and very attractive men and women. 2.1 Symbolic codes Symbolic codes reflect the type of non-verbal communications we use in everyday life. Also are a way of getting extra attention on adverts. When i surveyed 30 people, 43% of the people said, product is the main thing they look for in an advert, while brand and person both got 16% and others got 23%. 2.1.1 Colours Colours bring out the effect of either older images or even the latest. Some advertising agencies decide to choose black and white colours because its a sign of an old classic touch. Also other agencies like to do bright colours to get more attention, because many people have difficulties in life and would like to see bright colours simply because it brings out very happy and cheerful thoughts that everyone would like to have in their lives. By looking at the Emporio Armani watch advert, you could tell that it is trying to manipulate the audience by allowing them to think the watch will stay forever and always look classic. 2.1.2 Costumes The style of clothing can tell you more about the historical date or type of character. 2.1.3 Setting The environment can suggest the type of product it will be representing or the type of person representing the product. 2.1.4 Body language In adverts, people try to use the right body language (head tilt, hip shift, bent knee, hand gesture, etc.) to show if someone is sad, happy, in love, angry, etc. and try to represent what the product is about. By looking at the Emporio Armani watch advert, you could see the ladys face is to the side and looking straight forward, trying to say its a straight forward watch, you will have no problems with it. 2.2 Written codes Any written information on the advert is classified into written codes. 2.2.1 Headings Headings tries to introduce you to the product, whether its the brand name or what the product is used for. For example in the Lux soap advert, the heading tells you how Hollywood stars use it and how they have nice clean skin all the time. 2.2.2 Catchphrases People don't have time to read the whole advert, so catch phrases are very catchy, even for a few seconds. Catchphrases are a way of tricking people on how good the product is, in a glimpse. When people tend to look at the advert they don't realise how bad the product is but always look on the good side of the product. 2.2.3 Product information Product information gives more information about the product. In the earlier days (1950's) people were not as busy as nowadays, they had time to read full length pages but now we are so busy that we tend to flick through the adverts, choosing the catchy and most appealing ones to read quickly. On the Aydes advert you could see how much writing there is and its telling more about the product and what the benefits are. 2.3 Technical Codes Technical codes rely on the technology of image to create meaning. 2.3.1 Shot type and angle Shot type and angle can be used to express point of view or the relationships between people and their environment. Camera angles can also be used to create an emotional meaning. 2.3.2 Lightning Lighting, such as brightness, dim light, or shadow can affect our response to the person in the advert or even the product. 3. A.I.D.A 3.1 Attention Adverts must captures the readers attention if they wish to get a good amount of people to buy the product. Producers must make the advertisment stand out, attention grabbing and unique. 3.2 Interest When adverts have got the audiences attention, they must keep interest by the readers, by using readers beliefs, values, attitudes and desires to keep them reading. 3.3 Desire To have a successful advert you will need the readers to have a desire, whether its losing weight or becoming more attractive. The main target is to make the audience feel more attractive and sexy with the product, usually trying to show a better life with the product. 3.4 Action Action is trying to get the advert to send some kind of invitation to get the readers by saying phrases like 'hurry last days', or 'stocks won't last', which makes the consumer believe they don't have much time. 4. Stereotypes Stereotypes are away of grouping people together by the way they look and/or behave. It relies on symbols in order to group these people together. It is also used as a shortcut in communication so that the reader understands quickly about the characters, the advertisers want to portray. 5. Language 5.1 Connotative Connotative means symbols that have meaning, for example, red is a symbol for love, evil, death, blood. 5.2 Emotitive When words or visual images add either a positive or negative meaning to something we see, hear or believe. 5.3 Colloquial Colloquial is very informal, friendly, down to earth language, it includes abbreviations and contractions, use of idioms, most catch phrases and slogans. 5.4 Figuarative Figuarative includes the use of poetic devices, for example metaphor, simile, personification, alliteration, assonance and onomatopoeia. 5.5 Neologisms Neologisms are words that sound attractive and catchy are used in adverts because it seems to have been invented because they sound good. 6. Context Context is about the consumer and producer of advertising. 6.1 Producer Producers are the ones who make the adverts. Companies design and make the products which then, the products go to the producer to get pictures taken of and get used for advertisements. To make a successful advert, advertisers must add film language, AIDA, stereotypes, language, deign and layout, repetition and testimonials. 6.2 Consumer The consumer are the people who buy the product, that could be influenced by advertising. On an average, 89% of the people said they don't think they could be influenced easily. 7. Conclusion Advertising has changed after so many years, even though it is not about the product anymore, people tend to get distracted and buy things that are not needs. Although many people on the surveys said the dont get influenced easy, i think that everyone has a weakness point. I believe that people do buy advertised products because they want something new, or want to get success with a particular product. If people didn't buy advertised products, bussinesses would be bankrupt by now, but they make so much profit, it is impossible for them to close it down. So you see, advertising isn't about the product no more, its all about the image and how it sets out to look. for a year 11 student yeah

any one want to edit my work, its already been done but a second time... give opinions on how to make it beter Advertising Report 1. Introduction My report is based on advertising and how much it influences our behaviour and actions. Advertising is a type of communication aimed to sell a product, service and/or beliefs, by influencing the desired product to a specific target audience. Advertising is an competetive industry and is one of the top bussinesses around the world, spending over $385 billion dollars each year. Advertising is surrounding our everyday lives, for example, television, radio, movies, magazines, newspapers, video games, Internet etc. Even the smallest things that wouldn't cross our minds are still adverts, for example behind shopping reciepts, cinema coupons, SMS (short message service), telephone hold messages, side of buses and seats of grocery carts. It gives out messages that try to influence certain types of audiences with catchy headlines and attention grabbing phrases and very attractive men and women. 2.1 Symbolic codes Symbolic codes reflect the type of non-verbal communications we use in everyday life. Also are a way of getting extra attention on adverts. When i surveyed 30 people, 43% of the people said, product is the main thing they look for in an advert, while brand and person both got 16% and others got 23%. 2.1.1 Colours Colours bring out the effect of either older images or even the latest. Some advertising agencies decide to choose black and white colours because its a sign of an old classic touch. Also other agencies like to do bright colours to get more attention, because many people have difficulties in life and would like to see bright colours simply because it brings out very happy and cheerful thoughts that everyone would like to have in their lives. By looking at the Emporio Armani watch advert, you could tell that it is trying to manipulate the audience by allowing them to think the watch will stay forever and always look classic. 2.1.2 Costumes The style of clothing can tell you more about the historical date or type of character. 2.1.3 Setting The environment can suggest the type of product it will be representing or the type of person representing the product. 2.1.4 Body language In adverts, people try to use the right body language (head tilt, hip shift, bent knee, hand gesture, etc.) to show if someone is sad, happy, in love, angry, etc. and try to represent what the product is about. By looking at the Emporio Armani watch advert, you could see the ladys face is to the side and looking straight forward, trying to say its a straight forward watch, you will have no problems with it. 2.2 Written codes Any written information on the advert is classified into written codes. 2.2.1 Headings Headings tries to introduce you to the product, whether its the brand name or what the product is used for. For example in the Lux soap advert, the heading tells you how Hollywood stars use it and how they have nice clean skin all the time. 2.2.2 Catchphrases People don't have time to read the whole advert, so catch phrases are very catchy, even for a few seconds. Catchphrases are a way of tricking people on how good the product is, in a glimpse. When people tend to look at the advert they don't realise how bad the product is but always look on the good side of the product. 2.2.3 Product information Product information gives more information about the product. In the earlier days (1950's) people were not as busy as nowadays, they had time to read full length pages but now we are so busy that we tend to flick through the adverts, choosing the catchy and most appealing ones to read quickly. On the Aydes advert you could see how much writing there is and its telling more about the product and what the benefits are. 2.3 Technical Codes Technical codes rely on the technology of image to create meaning. 2.3.1 Shot type and angle Shot type and angle can be used to express point of view or the relationships between people and their environment. Camera angles can also be used to create an emotional meaning. 2.3.2 Lightning Lighting, such as brightness, dim light, or shadow can affect our response to the person in the advert or even the product. 3. A.I.D.A 3.1 Attention Adverts must captures the readers attention if they wish to get a good amount of people to buy the product. Producers must make the advertisement stand out, attention grabbing and unique. On my recent survey, 63% of the people said television was the most looked at advertisement. I believe people don't realise how much of things are actually advertised. 3.2 Interest When adverts have got the audiences attention, they must keep interest by the readers, by using readers beliefs, values, attitudes and desires to keep them reading. 3.3 Desire To have a successful advert you will need the readers to have a desire, whether its losing weight or becoming more attractive. The main target is to make the audience feel more attractive and sexy with the product, usually trying to show a better life with the product. 3.4 Action Action is trying to get the advert to send some kind of invitation to get the readers by saying phrases like 'hurry last days' or 'stocks won't last', which makes the consumer believe they don't have much time. 4. Stereotypes Stereotypes are away of grouping people together by the way they look and/or behave. It relies on symbols in order to group these people together. It is also used as a shortcut in communication so that the reader understands quickly about the characters, the advertisers want to portray. 5. Language 5.1 Connotative Connotative means symbols that have meaning, for example, red is a symbol for love, evil, death, blood. 5.2 Emotitive When words or visual images add either a positive or negative meaning to something we see, hear or believe. 5.3 Colloquial Colloquial is very informal, friendly, down to earth language, it includes abbreviations and contractions, use of idioms, most catch phrases and slogans. 5.4 Figuarative Figuarative includes the use of poetic devices, for example metaphor, simile, personification, alliteration, assonance and onomatopoeia. 5.5 Neologisms Neologisms are words that sound attractive and catchy are used in adverts because it seems to have been invented because they sound good. 6. Context Context is about the consumer and producer of advertising. 6.1 Producer Producers are the ones who make the adverts. Companies design and make the products which then, the products go to the producer to get pictures taken of and get used for advertisements. To make a successful advert, advertisers must add film language, AIDA, stereotypes, language, deign and layout, repetition and testimonials. 6.2 Consumer The consumer are the people who views or reads the text on an advert. On an average, 89% of the people said they don't think they could be influenced easily. 7. Conclusion Advertising has changed after so many years, people tend to get distracted and buy things that are not needs. Although many people on the surveys said the dont get influenced easy, i think that everyone has a weakness point. I believe that people do buy advertised products because they want something new, or want to get success with a particular product. If people didn't buy advertised products, bussinesses would be bankrupt by now, but they make so much profit, it is impossible for them to even think about closing the bussiness down. So you see, advertising isn't about the product no more, its all about the image and how it set out to look. 1. Introduction
My report is based on advertising and how much it influences our behaviour and actions.
Rewrite and spell behavior correctly, behaviour and actions are the same thing – Advertising, how much it influences consumer behavior and spending.
This is a report remove all references to I, me , my etc.
All comments apply to intro para -
Make belief singular, like service or make product and service plural. Spell competitive and businesses correctly. Cap the first letter of the abbreviation definition (Short Message Service) if this is the only time you use the abbreviation STS why abbreviate at all. Usually it is done like this so that the abbreviation can be used throughout the document, spell receipts correctly.
Replace the word influencing (it does not work here) with adapting.
Advertising is an competetive industry and is one of the top bussinesses around the world, spending over $385 billion dollars each year.
Delete ‘an’ replace with a, spell businesses correctly, reword to flow better try –
Advertising represents a $385 billion dollar a year industry, making advertising one of the most lucrative businesses around the world.
Your on your own. I don't have time to edit the entire thing. Looks good but at least get the misspelled words throughout.

Advertising Report? Advertising Report 1. Introduction My report is based on advertising and how much it influences our behaviour and actions. Advertising is a type of communication aimed to sell a product, service and/or beliefs, by influencing the desired product to a specific target audience. Advertising is an competetive industry and is one of the top bussinesses around the world, spending over $385 billion dollars each year. Advertising is surrounding our everyday lives, for example, television, radio, movies, magazines, newspapers, video games, Internet etc. Even the smallest things that wouldn't cross our minds are still adverts, for example behind shopping reciepts, cinema coupons, SMS (short message service), telephone hold messages, side of buses and seats of grocery carts. It gives out messages that try to influence certain types of audiences with catchy headlines and attention grabbing phrases and very attractive men and women. 2.1 Symbolic codes Symbolic codes reflect the type of non-verbal communications we use in everyday life. Also are a way of getting extra attention on adverts. When I surveyed 30 people, 43% of the people said, product is the main thing they look for in an advert, while brand and person both got 16% and others got 23%. 2.1.1 Colours Colours bring out the effect of either older images or even the latest. Some advertising agencies decide to choose black and white colours because its a sign of an old classic touch. Also other agencies like to do bright colours to get more attention, because many people have difficulties in life and would like to see bright colours simply because it brings out very happy and cheerful thoughts that everyone would like to have in their lives. By looking at the Emporio Armani watch advert, you could tell that it is trying to manipulate the audience by allowing them to think the watch will stay forever and always look classic. 2.1.2 Costumes The style of clothing can tell you more about the historical date or type of character. 2.1.3 Setting The environment can suggest the type of product it will be representing or the type of person representing the product. 2.1.4 Body language In adverts, people try to use the right body language (head tilt, hip shift, bent knee, hand gesture, etc.) to show if someone is sad, happy, in love, angry, etc. and try to represent what the product is about. By looking at the Emporio Armani watch advert, you could see the ladys face is to the side and looking straight forward, trying to say its a straight forward watch, you will have no problems with it. 2.2 Written codes Any written information on the advert is classified into written codes. 2.2.1 Headings Headings tries to introduce you to the product, whether its the brand name or what the product is used for. For example in the Lux soap advert, the heading tells you how Hollywood stars use it and how they have nice clean skin all the time. 2.2.2 Catchphrases People don't have time to read the whole advert, so catch phrases are very catchy, even for a few seconds. Catchphrases are a way of tricking people on how good the product is, in a glimpse. When people tend to look at the advert they don't realise how bad the product is but always look on the good side of the product. 2.2.3 Product information Product information gives more information about the product. In the earlier days (1950's) people were not as busy as nowadays, they had time to read full length pages but now we are so busy that we tend to flick through the adverts, choosing the catchy and most appealing ones to read quickly. On the Aydes advert you could see how much writing there is and its telling more about the product and what the benefits are. 2.3 Technical Codes Technical codes rely on the technology of image to create meaning. 2.3.1 Shot type and angle Shot type and angle can be used to express point of view or the relationships between people and their environment. Camera angles can also be used to create an emotional meaning. 2.3.2 Lightning Lighting, such as brightness, dim light, or shadow can affect our response to the person in the advert or even the product. 3. A.I.D.A 3.1 Attention Adverts must captures the readers attention if they wish to get a good amount of people to buy the product. Producers must make the advertisement stand out, attention grabbing and unique. On my recent survey, 63% of the people said television was the most looked at advertisement. I believe people don't realize how much of things are actually advertised. 3.2 Interest When adverts have got the audiences attention, they must keep interest by using readers beliefs, values, attitudes and desires to keep them reading. 3.3 Desire To have a successful advert you will need the readers to have a desire, whether its losing weight or becoming more attractive. The main target is to make the audience feel more attractive and sexy with the product, usually trying to show a better life with the product. 3.4 Action Action is trying to get the advert to send some kind of invitation to get the readers by saying phrases like 'hurry last days' or 'stocks won't last', which makes the consumer believe they don't have much time. 4. Stereotypes Stereotypes are a way of grouping people together by the way they look and/or behave. It relies on symbols in order to group these people together. It is also used as a shortcut in communication so that the reader understands quickly about the characters, the advertisers want to portray. 5. Language 5.1 Connotative Connotative means symbols that have meaning, for example, red is a symbol for love, evil, death, blood. 5.2 Emotitive When words or visual images add either a positive or negative meaning to something we see, hear or believe. 5.3 Colloquial Colloquial is very informal, friendly, down to earth language, it includes abbreviations and contractions, use of idioms, most catch phrases and slogans. 5.4 Figuarative Figuarative includes the use of poetic devices, for example metaphor, simile, personification, alliteration, assonance and onomatopoeia. 5.5 Neologisms Neologisms are words that sound attractive and catchy are used in adverts because it seems to have been invented because they sound good. 6. Context Context is about the consumer and producer of advertising. 6.1 Producer Producers are the ones who make the adverts. Companies design and make the products which then, the products go to the producer to get pictures taken of and get used for advertisements. To make a successful advert, advertisers must add film language, AIDA, stereotypes, language, deign and layout, repetition and testimonials. 6.2 Consumer The consumer are the people who views or reads the text on an advert. On an average, 89% of the people said they don't think they could be influenced easily. 7. Conclusion Advertising has changed after so many years, people tend to get distracted and buy things that are not needs. Although many people on the surveys said they dont get influenced easy, i think that everyone has a weak point. I believe that people do buy advertised products because they want something new, or want to get success with a particular product. If people didn't buy advertised products, bussinesses would be bankrupt by now, but they make so much profit, it is impossible for them to even think about closing the bussiness down. So you see, advertising isn't about the product anymore, its all about the image and how it set out to look. is it good or bad and how can i improve it also any errors in my writing please Honestly? You don't say how old you are but if this is for college.. It is bitty, disjointed and poorly structured. I'm guessing English is not your first language. Use a spell checker at least even if you have trouble with grammar.
Sounds like you have cut and pasted bits from other people's reports and you don't really understand what you are writing about.
Look up Neologism.
Sorry.

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